Most of job applicants never hear back from the employers or they receive an automatic email with “We are sorry, your profile doesn’t fit what we are looking for”. Where is the problem?

A study made by TheLadders reveals part of the mystery by using eye-tracking systems to notice the job seekers behavior while interacting with job descriptions.

Job applicants spend on average only up to 77 seconds to read a job description and hit the Apply button.

This means they mainly read the title, the beginning and then they skim through the rest of the text:

(the eye-tracking technology was used to draw a “heat map” that showed how much time each participant spent looking at each section, and results were averaged)

Long and text-only job descriptions don’t stand a chance to be completely read and risk getting lots of applications that do not fit the job requirements.

Conclusion: more visual and simple job descriptions are needed!

On splinter.me we help companies sort information into relevant categories and make it as visual as possible.

Like this job applicants get a better overview in a shorter time spent on the page. They can immediately see the tools used inside the company’s workspace, the people behind it, the social networks etc.

Besides this, we are also preparing to launch our matchmaking between talents and work opportunities. So people would not need anymore to search jobs, read them, decided on their own where they fit, apply and wait for answers. Instead they will be headhunted by companies through our platform.

Want it? Apply for your individual profile here or for your company profile here.

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